Rachel Maddow is returning to her nightly perch on MSNBC — at the least for the primary few months of the second Trump administration.
The community introduced on Monday that Maddow will lead its protection of Trump’s inauguration on Jan. 20 and, beginning that evening, start airing her prime-time present 5 nights per week at 9 p.m. Jap.
Maddow’s new schedule will final till April 30, at which period she’ll revert to her present Monday-only routine with Alex Wagner occupying the time slot on Tuesdays via Fridays. Wagner will go on the street for numerous reporting assignments through the first 100 days of the brand new administration.
Maddow stepped again from her five-night-a-week tv schedule in 2022 below a brand new contract that has allowed her extra flexibility to pursue different initiatives. She has launched a profitable spherical of podcasts.
But even together with her extra restricted tv schedule, she stays MSNBC’s signature persona and hottest host. Final 12 months Maddow’s present averaged 2.5 million viewers on Mondays, that viewers swelling by 866,000 via the week when time-shifted viewers are figured in, the Nielsen firm stated.
Maddow may even be the lead anchor for the community’s protection of Trump’s inauguration, beginning at 10 a.m. Jap subsequent Monday.
The left-leaning community’s viewership sunk dramatically following Trump’s victory in November’s election, and MSNBC is ready to see whether or not it is going to turn out to be a number one vacation spot for the Trump opposition.
MSNBC argues {that a} post-election hunch is typical for a community with an viewers dominated by supporters of the dropping candidate, and that viewers are slowly beginning to return.
Maddow’s viewers final Monday was 1.6 million, up 20 % in contrast its November and December common, the community stated.
