Dubai chocolate has turn into the latest fashionable yearning for these with a candy tooth.
The candy and salty dessert originates from the United Arab Emirates (UAE), impressed by a Center Japanese dessert known as knafeh.
The unique thick milk chocolate bar is full of pistachio cream and kataifi, also called phyllo dough, for a satisfying crunch.
Dubai chocolate has been trending on TikTok as creators share their critiques, together with Maria Vehera (@mariavehera257), who posts movies attempting the “best food” within the UAE, in response to her bio.
Vehera posted a video in December 2023 of herself attempting a Dubai chocolate bar from Repair Dessert Chocolatier, which first launched the product in 2021.
The submit went viral, amassing greater than 124 million views and almost seven million likes to date, piquing widespread public curiosity.
Since then, Dubai chocolate has made its means throughout the globe and into the States.
Eating places have supplied impressed menu objects like Dubai chocolate-covered strawberries, whereas manufacturers reminiscent of Costco are promoting Dubai chocolate merchandise.
Ghirardelli lately introduced its limited-time Dubai chocolate sundae at choose shops.
Because the craze continues, business specialists have warned that it’s inflicting a world pistachio scarcity, in response to a report from the Monetary Occasions final week.
Giles Hacking, of London-based nut dealer CG Hacking, informed the publication that pistachio costs have skyrocketed from $7.65 per pound to $10.30 per pound within the final 12 months.
“The pistachio world is basically tapped out at the moment,” Hacking stated.
The US is the main exporter of pistachios globally, however Hacking reported that shares have been on the decline since a “disappointing harvest last year.”
The nut high quality was additionally greater than typical, which has pushed costs up.
California’s pistachio provide fell by as much as 20% within the 12 months main as much as February 2025, in response to the Administrative Committee For Pistachios.
Iran, the world’s second-largest pistachio producer, exported 40% extra of the nuts to the UAE from September 2024 to March 2025 than it did within the full 12 months prior, in response to Iranian customs knowledge, the Monetary Occasions reported.
A earlier inflow in provide in 2023 precipitated quite a lot of pistachio byproducts, like butter, oil and paste, Iran Pistachio Affiliation board member Behrooz Agah informed the outlet.
“That was around the same time Dubai chocolate was launched and gradually went viral worldwide,” he stated.
Fox Information Digital reached out to Repair Dessert Chocolatier and the Worldwide Nut & Dried Fruit Council for remark.
