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Amazon is ending its “Prime Try Before You Buy” clothes program.
The service is ready to finish on Friday, Jan. 31, based on the retail large.
“Prime Try Before You Buy” allowed members to pick six objects from a group of luxurious, staple and Amazon-owned manufacturers and solely pay for what they stored for greater than seven days.
Nevertheless, technological updates and Amazon’s efforts to chop prices have led to the cancellation of this system.
“Given the combination of Try Before You Buy only scaling to a limited number of items and customers increasingly using our new AI-powered features like virtual try-on, personalized size recommendations, review highlights, and improved size charts to make sure they find the right fit, we’re phasing out the Try Before You Buy option, effective January 31, 2025,” a spokesperson informed CNBC.
Christopher Sadowski
The service, which was beforehand known as “Prime Wardrobe”, was first rolled out in 2017 and formally provided to paid members in 2018.
It labored equally to a rising variety of subscription-based clothes rental firms reminiscent of Sew Repair, Lease the Runway and Nuuly.
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Whereas the precise service will now not be provided, Amazon will nonetheless supply Prime members free returns for eligible merchandise that weigh lower than 50 kilos and are obtained in new and unused situation for as much as 30 days after buy.
The canceled program comes after the corporate laid off 200 staffers from its company places of work.
An Amazon spokesperson confirmed the job eliminations and acknowledged that the corporate is restructuring its North America Shops workforce to boost effectivity and innovation.
