New York Today is committed to providing a high-quality user experience while also offering relevant and engaging advertisements. This Ad Choices page explains how we use advertising, the types of ads you may encounter, and how you can control your advertising preferences.
1. What Are Ads?
Ads are promotional content displayed by us or our third-party advertising partners. These ads may appear on our website, in our newsletters, or through other platforms that we use to communicate with our audience. Ads can be based on various factors, including the content you’re viewing, your location, or your browsing behavior.
2. Personalized Advertising
We and our third-party advertising partners may use cookies and similar technologies to collect data about your interactions with our website and other online activities. This data is used to deliver personalized advertisements that are more relevant to your interests.
Personalized ads can be based on:
- Your Online Activity: This includes pages you visit, links you click, and your interactions with other ads.
- Demographic Information: We may use general demographic data such as age, location, and interests to target relevant ads.
- Device Information: Information about your devices, including your IP address and browser settings, may also be used to show ads tailored to you.
3. Control Your Ad Preferences
You have control over the types of ads you see and can adjust your preferences. Here’s how you can manage your ad settings:
- Opt-out of Personalized Ads: Many of our advertising partners offer the ability to opt-out of personalized advertising. You can visit the Digital Advertising Alliance’s (DAA) Consumer Choice Page or the Network Advertising Initiative’s (NAI) opt-out page to opt-out of targeted advertising from participating companies.
- Cookie Settings: You can adjust your browser settings to block or manage cookies, which may limit the personalized ad experience.
- Ad Preferences on Social Media: If you see ads from New York Today on social media platforms (like Facebook or Instagram), you may also be able to adjust your ad preferences within those platforms.
4. Third-Party Advertisers
New York Today works with third-party advertisers to deliver ads across our website. These third-party companies may use cookies, web beacons, and other tracking technologies to collect data about your browsing activities, both on our website and on other sites, in order to serve targeted ads that align with your interests.
Some of the third-party ad networks we may work with include:
- Google AdSense
- Facebook Audience Network
- Taboola
- Outbrain
These third-party networks are required to comply with industry standards and regulations, including the DAA Self-Regulatory Program for Online Behavioral Advertising and the NAI Code of Conduct.
5. Do Not Track
At this time, New York Today does not respond to “Do Not Track” signals from web browsers. However, you can manage your ad preferences and opt-out of personalized advertising through the tools and settings outlined above.
6. Data Collection and Privacy
While we strive to provide relevant and meaningful ads, we take your privacy seriously. For more information about how we collect and use your personal information, please refer to our Privacy Policy. Our use of cookies and other tracking technologies is detailed in our Cookie Policy.
7. Changes to Our Ad Choices Policy
We may update our Ad Choices policy from time to time to reflect changes in our advertising practices or to comply with new regulations. Any updates will be posted on this page, and the “Last Updated” date will be revised accordingly.
If you have any questions or concerns regarding our Ad Choices policy or would like to learn more about your options, please contact us at:
info@thenewyorktoday.com
Thank you for being a part of the New York Today community!